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9 Noteworthy designing tips from a top web designer

 

website design services

  • Website designing is purely knowledge mixed with art and creativity. When web development solely works on logics, web designing lets you bring traction of people towards your business.
  •  As soon as the visitors lend to your site, you have to offer them something pleasing that can make them stay for longer than usual. Further, you can share information about your brand and the change that your products and services can bring to their life.
  •  Due to the reduced attention span of customers, you have a massive responsibility on your shoulders. If you are building your website on your own, you have double roles to handle viz: web developer and website designer.
  •  The layout of each of your web page designs can make or break the deal. If you aren’t able to gain the business from your website, there’s nothing wrong with your idea or product, but it’s the designing issues. Every business is unique in its way, and you have to sell that USP precisely. There can be several reasons for failure, but there is always scope to improve. In this blog, we will be talking about the design-related failures that you can audit with your site.
  • Here, we are sharing noteworthy tips from top website design services that can be a lot helpful for you in optimizing your web page design.

 Understand the utility of visual hierarchy

  • The concept of visual hierarchy talks about the pattern in which our mind reads or scans the content. It includes everything about the typography, media elements, graphics, white space. For updating the content of the web page design, you can follow ‘F pattern’, ‘Z pattern’, zigzag as well as Gutenberg diagram. You may be unaware of the importance of colour psychology for building a brand. The understanding of all these details will not help you improve the layout of your website, but it will guide you in creating complementing graphics for your website. Leveraging your knowledge, you will know the sections, where you must add CTAs on your website to improve user- interaction.

Visual Cues

  • Even if you are sharing quality content and have the sellable copy, you need to bring the attention of the customer to read it. Visual cues are capable of redirecting the attention of customers toward the action that you want to be taken. To make your content visually appealing, you can use: 
  • Human faces: The human faces are known to connect the customers on a personal level. We likely gaze at human faces more than content, because it creates the perception in the mind that product is exclusively made for you. You can add the actionable human faces like ones indicating somewhere or thinking about something for bringing the visitor’s line of sight.
  • When you are adding testimonials, images are known to build the trust of visitors. 
  • Like Espresso, you can add the emotions of your product with alluring and relatable visuals. This is undoubtedly one of the best ways of delivering the message of your brand. 
  • Arrows: Unlike images, arrows give the direct signal towards the action. Mostly, you can use them for form filling pages or checkout pages. The directional arrows help you manage the flow of the content and that of the steps that users must take on your site to turn to the customer. 

 Make wise use of “above the fold” section:

Let me tell you that the “above the fold” section is the primary section of your website’s landing page before they scroll. Upto the first scroll, you must be very cautious about the content that you are putting on your site. It will create the first impression of your business in the eyes of your visitor. If it’s appealing enough to excite users to know more, they will scroll through the page; else they will simply leave your site. That’s why you need to be very cautious about what you put in this section of your website. 

Most of the businesses opt for a slider in the first half, but that’s not compulsory. The content and look of the section typically depend upon your business niche. You can add catchy keyword-rich headlines and subheading with an appropriate CTA. For ecommerce sites, mentioning the category pages will be much more beneficial. It’s good to follow the trend, but keep the industry standards in your mind as well. With better understanding about your target audience, you can use your “above the fold” section more righteously. Read more..

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